Clarity. Perspective. Impact.
Summit Strategy Group is inspired by the ambition, drive and teamwork necessary to reach the highest peaks, and by the clarity and perspective attained when you get there. We understand that every ascent is different and requires unique experience, tools and planning. Our mission is to bring perspective, insight and world-class talent to organizations that want to ascend to a new level of communications impact.
Summit Strategy Group is a California-based consulting firm specializing in corporate reputation, issues management, crisis communications, ESG and sustainability. Our founding principle is that every client deserves and requires a custom-built team of the best talent: Agile thinkers equipped with precision tools that yield crucial insights necessary to navigate and succeed in today’s constantly evolving landscape. Our unique business model allows us to deploy bespoke client teams of world-class talent when and where they are needed, and to scale according to client requirements.
Summit Strategy Group offers a seasoned team of experts and can scale to meet client requirements. Our core expertise crosses major industry sectors, including environment and natural resources, land use, energy, technology, and transportation and infrastructure.
Corporate reputation plays a critical role in achieving business results and navigating times of controversy. From Fortune 500 industry leaders to cutting-edge start-up companies, Summit Strategy Group helps business leaders define, manage and protect their corporate identity and reputation.
Sustainability & ESG
Consumer demand, regulatory change and investor expectation have made corporate sustainability more than just a nice-to-have addition to business strategy. Sustainability is about a triple bottom line approach to success. Today’s companies need to balance financial success with environmental impact and social progress. Summit Strategy Group offers a range of consulting services to help our clients develop relevant sustainability strategies, identify and engage stakeholders and communicate a powerful narrative. Click here to read more.
Political & Issue Advocacy
The dynamics of political influence are constantly evolving and successful businesses need to be prepared to engage in political and issue advocacy at the local, state and federal levels. The Summit Strategy team offers veteran state and federal policy advocates who are ready to help our clients navigate today’s political and issue landscape.
Gallup estimates that actively disengaged employees cost businesses nearly $500 billion a year. Keeping employees motivated and engaged may well be the biggest challenge facing businesses as the world grapples with new realities of managing public health in the workplace.
Summit Strategy Group decades of experience helping companies understand and improve workplace culture and morale and build high-performing workforces. We have joined forces with Dr. Deborah Gilboa, a resilience expert, family medicine physician and clinical associate professor at the University of Pittsburgh School of Medicine, to help companies design and execute tailored campaigns to maximize employee and team resilience, particularly in times of crisis, social and organizational change.
Narrative & Message Development
Every organization has a story. The only question is whether it’s the one you want or not. Narratives shape perception and behavior and affect your reputation, revenue and valuation. The Summit team includes award-winning specialists in messaging and narrative development who use time-tested messaging techniques and persuasive communications strategies to reverse potentially game-changing narratives.
Management & Executive Coaching
The last yard of any successful communications strategy lies between your spokespeople and your audience. Your purpose and conviction must shine through in your spoken and written communications in order to be effective. Whether addressing reporters, analysts, customers, employees, investors, regulators or all of the above, Summit Strategy Group offers group and private executive coaching to help you find your voice and achieve your desired results.
Crisis Preparedness & Response
Every organization is vulnerable to a crisis. Anticipating and preparing for potential crisis scenarios allows for greater focus on recovery and restoration of stakeholder trust if a crisis does occur. Our experts help clients anticipate, prepare for, respond to and recover from any crisis situation.
Digital communications are now a fundamental part of how individuals, companies, and governments engage and interact with priority stakeholders. Whether through social media content, promoted campaigns, email marketing, or SEO optimization, the Summit team is experienced in sharing our clients’ messages to the audiences that matter most. Digital strategy is carefully integrated into our principle areas of expertise including corporate reputation, public affairs, ESG and sustainability. The Summit team is ready to execute digital strategies to drive your business goals.
Research & Data Analytics
Dramatic changes in data storage technology have enabled unprecedented access to information and the ability to uncover valuable insights in real time. Summit teams with Unearth, a full-service agency offering strategy, data-drive audience targeting, analytics, and social media consulting. Unearth specializes in public affairs and political campaigns, with experience managing scores of public education, grassroots mobilization, legislative advocacy and crisis management issues.
Founder & CEO
Michael Law is a public affairs campaign strategist, crisis management counselor and expert corporate communicator. He has more than 25 years’ experience counseling governments, public and private companies, non-profit organizations and trade associations, particularly in times of complex regulatory challenges, organizational change or crisis.
Tricia Aarts Law
Tricia Aarts Law has broad expertise in political advocacy, ally development and regulatory affairs, with a focus on transportation and environmental infrastructure, working in both the private sector and the United States Congress.
Ryan is a public affairs and media relations expert who specializes in crisis management, community and grassroots organizing, multimedia production and large-scale communications activities for complex, multidimensional organizations. For nearly 20 years, Ryan has helped lead global communications for clients in highly regulated environments.
Public Affairs & International Relations
Michael is a 25-year global public affairs strategist and public policy expert. His specialty is managing issues at the intersection of public affairs, government, reputation and crisis communications.
Managing Director, ESG & Stakeholder Engagement
Derek Young is a veteran CSR/sustainability and communications professional with nearly 20 years of experience. He is recognized as a thought leader across several industries, analyzing needs and opportunities for value creation and building and delivering strategic CSR/sustainability programs, messaging and branding campaigns and stakeholder engagement.
Marsha is a content strategist, editor, writer and former newspaper journalist with 25 years of experience developing content for some of the country’s most-read publications and iconic corporate brands. Her work has focused on government, transportation, education, health and ESG/corporate sustainability.
Senior Director, Public Affairs
Laurel Harrison is a Senior Director at Summit Strategy Group. She joined the firm after several years focusing on community engagement, media relations and digital strategy for a variety of businesses and industry groups.
Senior Account Executive, Public Affairs
Caroleana Kvaterchuk is a Senior Account Executive at Summit Strategy Group. Caroleana manages and implements public relations, public affairs and media strategy campaigns for corporate and not-for-profit mission-based organization clients for Summit Strategy Group.
Senior Director, ESG Consulting Services
Amanda is an ESG and sustainability expert, with more than five years of experience consulting on sustainability strategy for companies of all sizes, across sectors. She has specific expertise in ESG disclosure, materiality, strategy development and goal-setting.
Maggie Linden has spent more than 40 years working in local, state and national politics, public affairs community relation and state-wide Initiative efforts. She has worked in the halls of Congress, as well as the Capitols of California, Oregon, Nevada and Washington, D.C. Maggie has also worked on scores of California, Nevada and Alaska initiative campaigns including campaigns regarding health care, insurance reform, pensions and retirement, taxes, public employees, law enforcement, anti-smoking efforts and many others.
Sarah Huston is a writer, researcher and editor. Her specialties include international organizations and politics, stakeholder analysis, and website and social media communications strategy.
Josh Reynolds is an award-winning marketing strategist who focuses on narrative development, storytelling, innovation thought leadership and executive coaching. He has been the CEO of a technology PR agency, the CMO of a data analytics startup, an independent executive coach and start-up consultant, an analyst with Gartner, and was originally trained as a criminal prosecutor.
Environment & Sustainability
Eddie Fernandez is a leader in corporate environmental sustainability initiatives. He has directed global campaigns and developed communications strategies on behalf of brands including Ford Motor Company, Coca-Cola and Domtar, and has driven marketing and public relations efforts for leading purpose-driven organizations including The Bill and Melinda Gates Foundation, the United Nations and The Nature Conservancy.
National Media Lead
Paul is a seasoned communications counselor with a combination of expertise and experience in corporate communications and journalism. Paul counsels clients on communications strategy, message development and positioning, story development, media relations, and crisis and issues management. He helps companies and organizations reach and influence their target audiences with powerful messaging and compelling stories.
Chief Financial Officer
Sebastian Desio serves as Summit Strategy Group's Chief Financial Officer, helping to manage the firm's financial growth and implement the company's vision to provide the highest quality talent to serve the needs of our clients.
Account Executive, Public Affairs
Anna Barbati is an Account Executive for Summit Strategy Group. Anna graduated from the University of Vermont in the spring of 2020 with a bachelor's degree in Community and International Development. Since joining Summit Strategy Group Anna has had the opportunity to work in grass-root organizing, narrative development, corporate sustainability and corporate communications.
Assistant Account Executive, Public Affairs
Rachel Cuellar Hinojosa is an Assistant Account Executive for Summit Strategy Group. Rachel graduated from the University of California, Davis in the spring of 2019 with a double major in International Relations and Italian. Rachel is trilingual, enjoys photography, and graphic design.
Senior ESG Analyst
Yu-Ting Lo is a Senior ESG Analyst at Summit Strategy Group. Prior to joining the firm, Yu-Ting had engaged in the areas of responsible investing, corporate sustainability, and climate change mitigation and adaption, helping institutional investors, governments, private companies, and nonprofit organizations manage and communicate their environmental and social impacts.
Erika is an ESG Analyst at Summit Strategy Group. She specializes in quantitative research and technical communication, and she has a passion for mission-driven work. Prior to joining the firm, she supported the advancement office of her alma mater, The Ohio State University, in the areas of donor relations and data management. She also spent time at a nonprofit consulting firm, engaging local organizations on issues like board governance and strategic planning.
Intern, Public Affairs
Emma Law is an intern for Summit Strategy Group. Emma will graduate from San Diego State University in the spring of 2021 with a bachelor’s degree in Journalism and Public Relations and a minor in political science. She joined Summit Strategy Group in May of 2019 and has since had the opportunity to work in client visibility, grassroots organizing and more.
Intern, Public Affairs
Bailey Hicks is a Public Affairs Intern for Summit Strategy Group. Bailey has experience in legislative advocacy and in government organizations. Prior to joining Summit, Bailey worked for the City of San Luis Obispo, where she worked closely with City officials on legislative outreach, legal research and Covid-19 emergency FEMA response. Prior to her work with the City of San Luis Obispo, she interned with the California State Senate Rules Committee and worked on several local and federal campaigns.
For inquiries, please email us at
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